Serena Cooney is the founder of Rewind Studio, specialising in laser tattoo removal and permanent makeup artistry. Serena established her permanent makeup business in 2020 and expanded into tattoo removal in 2024 to meet a growing demand for these services. She offers laser removal for permanent makeup on brows, eyeliner, and lips, as well as body tattoos, which can also be lightened for cover ups. As a permanent makeup artist, Serena focuses on creating natural results for her clients, boosting their confidence with expertly designed brows, lips, and eyeliner.

Serena chose the Ballinasloe Enterprise Hub for its high-standard facilities, reliable utilities, and warm, modern environment. Her previous workspace posed challenges with unpredictable bills, so the Hub’s all-inclusive monthly rent and refurbished spaces have been a game-changer. “It’s beautiful refurbishment – all my clients are very impressed when they come in. They can wait in the communal areas which they always admire, and they find my studio very warm and cosy. I work alone, so I’m delighted to share my workplace with other business owners and Hub staff. It’s nice to have a bit of company,” states Serena. Serena works by appointment only.